Rabu, 27 Desember 2017

How To Build A Chatbot

Chatbots are all the rage right now everybody's talking about an in digital marketing for better for worse so in this Article I'm gonna tell you all about chatbots

that how to make one and how to use one and to be successful and then some of the things that you need to read out for so let's go to Start.

What is a ChatBot?


How To Build A Chatbot

Well, a chatbot is just a way to interact with somebody somewhere. it can be on your website it can be on Facebook.

it can be through another social media platform it's a chat feature that allows you to interact with a live person.

when it comes to chatbox there's a lot of different kinds of a lot of different websites. 

there are news chatbots
travel chatbots 
chatbots for E-commerce sites 
chatbots for lead generation sites.

there's a lot of different types of chatbots and purposes that they have so one of the things you're going to want to think about first is what's the purpose of your chatbot before you even start thinking about building one.


How to Find Free WIFI Networks on Facebook
Facebook Messenger platform
One of the most popular places to have a chatbot is the Facebook messenger platform so the Facebook messenger platform allows you to create a chatbot that interacts with the platform.

and the messenger platform has been rolled out so that you can out actually use that on websites as well now 

it's not just Facebook you can also use the messenger platform on your website so that creates two kinds of great areas where you can interact with somebody on a chatbot or another a chatbot can interact with somebody for you 

that's going to be on your website and on Facebook and what's great is that Facebook has built kind of a core technology that allows this messenger chatbot to be even more effective.

there's something called the wit.ai bot engine and that's kind of the core chatbot platform that Facebook has created for building chatbots so what's really great about the Wit.ai engine 

is it allows you to kind of add these elements of artificial intelligence to your chatbot meaning that it's gonna learn a bit over time it's gonna get smarter and so that's a really big reason to build your chatbot through messenger because you've already got some of this great core functionality?

Chatbot platforms for websites 
There's a lot of easy ways to build a chatbot and the first one is gonna be a tool called 

1.Botsify 


How To Build A Chatbot

Botsify is one of the main platforms to build a chatbot with and it's very easy and intuitive.

2. Chatfuel 


How To Build A Chatbot

This allows you to also build a chatbot without any coding knowledge.

3. Motion.ai 


How To Build A Chatbot

Motion.ai allows you to build a chatbot and it also has a really cool flowchart feature which basically allows you to see how your chatbot would interact with a user at certain times.









and that's really important right especially for the purpose of depending on the purpose of your chatbot.

you're going to want to make sure that you're looking at where the user is and thinking about how you're gonna channel them to whatever the potential goal is that you're gonna have whether that's customer service and e-commerce conversion or Legion or even showing them a news story.

4. Flow XO

How To Build A Chatbot
The reasons a lot of people go with flow XO is because this option allows you to integrate with over a hundred different integrations










and that can be really powerful especially for businesses that have complex systems in place.


How To Create A Website Popup


that's it for chatbots today I really recommend that you get out there you give it a shot try one of these platforms build something for Facebook 

see if you can also integrate it with your website and who knows it could really improve some efficiencies for you and help lower the amount of staff that you have on the customer service site and know that with pretty much all of these options there's always triggers for a handoff and a handoff would be when the bot has kind of reached its limits and it can go to a real person.

Jumat, 22 Desember 2017

Tips Aman Dari "Negative SEO"





Negative SEO adalah semua optimasi yang dilakukan oleh orang-orang yang tidak menyukai website kita. Biasanya ini dilakukan oleh pesaing yang ada di niche yang sama, yang sulit menyingkirkan kita dengan cara yang fair....




Trikmudahseo sudah menerima negative seo sejak tahun pertama. Mulai dari pencurian konten sampai bom backlink dari bad sites. 



Begitu banyaknya serangan negative SEO,

Selasa, 19 Desember 2017

Pengaruh External Link Untuk SEO Website




Banyak pemilik website yang tidak tahu banyak tentang pengaruh external link untuk websitenya, sehingga mereka sering melakukan kesalahan dalam menggunakan external link.



Anda perlu tahu; kesalahan dalam meletakkan atau menggunakan external link bisa membuat optimasi anda tidak akan pernah melihat hasil yang anda inginkan.



Jadi di dalam artikel ini saya mau membagikan hal-hal yang

Sabtu, 16 Desember 2017

Cara Menaikkan CTR Website di SERP Google





Saat anda belajar SEO anda perlu mengenal istilah CTR, atau click through rate dan belajar bagaimana cara memaksimalkan CTR dari website anda di Google. Ini sangat penting karena ini bisa memaksimalkan peringkat anda sampai ke ranking 1 Google.




Apa itu CTR?

CTR atau click through rate adalah persentase jumlah klik yang bisa anda dapatkan dari total jumlah penayangan Google di hasil

Jumat, 15 Desember 2017

Apa Meta Description Masih Penting Untuk SEO?



Dalam praktek optimasi yang saya lakukan setiap hari, jelas terlihat kalau Google sekarang sanggup mencuplik bagian manapun dari artikel yang kita buat untuk ditampilkan sebagai pengisi meta description, jika halaman web tersebut tidak memiliki meta description.

Jadi sekarang pertanyaannya apakah meta description masih penting?

Anda perlu mengetahui bahwa Google masih menilik meta description

Rabu, 13 Desember 2017

Cara Membuat Title Tag Yang Baik Untuk SEO



Mengetahui cara membuat title tag yang baik untuk website anda akan sangat membantu website anda ranking untuk kata kunci yang anda inginkan. Title tag ini bisa membuat optimasi anda menjadi sangat sulit jika anda tidak melakukannya dengan benar.


Berikut ini adalah hal-hal yang harus anda perhatikan saat anda mengatur title tag untuk SEO website anda.


Title Tag Harus Unik Di Setiap Halaman

Selasa, 12 Desember 2017

Benefits of Blogging for Business

Today we're going to be talking about Benefits of blogging for business. I'm going to go through a few pointers and hopefully, this will answer a few basic questions for you so let's start 

Benefits of a blog 

It brings new content to your site on a regular basis as we all know Google loves the content and content is king so as long as you keep it up to date then that's going to be highly beneficial for you as well it helps to promote your business. 

so the more you're talking about yourself the more you're getting your message out there more people are going to know about you.

Benefits of Blogging for Business


also, create helps to create internal links as well so if you're talking about a specific product that's within your range you can naturally link to that child page so obviously again the more you blog about your products the more you can link to them.

of course, it's good for local SEO as well. if you're targeting a specific location or an area that you're working in the more you talk about it the more it associates you with that location that's beneficial as well. 

there are two obvious platforms that you can set your blog upon and that's WordPress and Blogger they're probably the most famous ones and there are others like Tumblr and Posterous but they're more for the more personal blog so you avoid those.

these two blogs can be integrated into your site which of course is beneficial to you it helps to add the new content to your site as well basic SEO plugins.

that you probably want to look at as well if you're going to be using any of these two blogs are the famous one is the all-in-one SEO which is for WordPress. that'll take title tags in your meta descriptions and all that sort of information.

for bloggers, you want to like title hack and automatic meta tags and again they sort out your title tags for you.

some SEO pointers, if you are going to install these sort of plugins and SEO, is going to be important to you make sure that your title tags a punchy to the point and they're beneficial they make people want to read your blog posts

meta descriptions again keep them quite short of 150 characters be to the point don't fill them full of keywords or anything like that get your message across making sure when you do a new blog post that you assign it to a category

so if anyone comes to your blog and they decide to do a search under a certain category they're going to find the relevant blog posts that go with that.

also, add the "read more"  tag as well now this is the tag where you can cut the first paragraph of your blog in half and you have to click the "read more" in order to read more of their information.

if you don't add anything like this then what you'll find is that on the homepage of your blog it loves the entire blog post their people can then basically take your content away

 What should we be writing about


that a lot of people aren't comfy about when they start a blog they often ask me what should we be writing about and they ask for pointers along those areas.

there are no specific stats that go with this but I think this is a good way to look at how you should set your blogger and that is if you think that 15% of your blog posts should be industry-related 25 should be on company promotion and 25% should be looking at the company public.

now the way I've set it up like this is because if you did nothing but company promotion you're probably not going to attract as many people to your blog as you would if you included industry-related blog posts.

so if we look at industry-related blog posts these can be anything related to the sector that you're in gives you a chance to be a voice in the industry gives you a chance to talk about your opinions 

if there's some news that's come out that's related to you-you can voice your opinion on that it can also start discussions and it can bring people in people can leave comments you can then start talking to them and you can build up relationships that way as well 

company publicity well this should be more about what you're doing is a company if you're sponsoring events if you're helping out locally then blog about it.

So hopefully that's given you a basic insight as to how you should set up your blog the sort of things that you should be writing about the type of benefits that are going to give you and obviously we've done a few s yet pointers as well so in four let's answer a few basic questions for you.

Rabu, 06 Desember 2017

How To Improve Click Through Rate

Today I'm going to talk to you about how to improve your click-through rate inside of Google this is a really important topic if you can take your click-through rate from 10 percent to 20 percent then you're going to be getting a lot more traffic on those individual impressions that come in,


What is a click-through rate


A click-through rate is how many times somebody clicks on something as after seeing it a certain amount of time.



if you have 100 impressions and you have a 2% click-through rate, that means out of the 100 people 2% of people clicked on it and that resulted in two visitors to your website.

The most important thing is what happens next you know does that person eventually turn into a conversion so it's important that you have a high click-through rate and then you also have a high conversion rate because that's how you run your online business

when we're looking at improving click-through rates one of the main ways you can do this and the most important thing is to first get a baseline,

if you go inside of Google search console,  Google search console has a report that's going to show you the pages that you have inside of Google and what the click-through rate is for those pages and what the keywords are that those pages are ranking for and how many times those keywords have been clicked on.

the most important thing is to look at the pages, look at the click-through rate for those pages and the keywords associated with those pages determine a baseline and then try to determine which pages have a really good click-through rate and then which pages have a really bad click-through rate.

Those ones that ever really good click-through rate take a look at and try to think why do these pages have such a great click-through rate and for the ones that have a really bad one put those into another bucket because those are going to be the ones that you're gonna want to improve.

once you know the ones that you're going to want to improve a great thing to do is look at your AdWord's ads, try to find out the ads that you have that have actually the best click-through rates on them.

take a look at those and then also take a look at the pages inside a Google search console that have the highest click-through rates.

try to figure out the similarities between the two and then look at the specific content that you have that isn't performing as well and develop a series of titles in descriptions that are going to be able to be showing up in Google.

actually, the title in the description is the things that are pulled from the code of your website that shows up on Google and try to determine how are you going to write better titles 

write better descriptions so that you can put actually improve your click-through rate once you've done that and you've written the better titles and descriptions do a fetch as Googlebot

through Google search console that's gonna allow those to be get picked up that's gonna allow those to show up on Google and so you'll actually know that that content has been indexed and Google is able to actually test - you're actually able to see if the information about showing up in the Google search console click-through rate report is going to be valid for a test

once you have that in there keep in mind that Google search console is always has a little bit of a lag so it's gonna a couple take a couple days even once it gets indexed and starts showing up correctly to see whether or not the click-through rates have improved

you know that you have the right information in the index make sure you put an annotation inside of Google Analytics so that you can save that information and you're gonna want to keep an eye on it and look at your period over period report inside a Google search console.

once it's indexed you look at the click-through rates before and the click-through rates after it's best if you kind of run the report for a couple weeks you want to have at least a thousand or a couple thousand visitors worth of data on that to make sure that your results aren't skewed but if you see improvements on what you changed that's a really good indicator that you can take that and those changes that you made and roll them out to other titles and other descriptions on your website as well


another a couple important things to think about in regards to click-through rates is that many times titles and descriptions are written on websites on a template by template basis.

individual pages might have their own unique titles and descriptions but categories will have a template that's used on every single one of them so if that's the case making some changes to that template can have a dramatic impact on click-through rates for you throughout your entire section of that website

in many cases, this is done because you're using schema.org on the page and Google has determined that you have a high-quality website schema.org is just something that you put in the code of your website that gives Google a little bit more information about the page.